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7/6/2016

ASHP Launches Digital Ad Campaign in The Washington Post

ASHP in June launched an ad campaign in the digital edition of The Washington Post to increase consumer awareness of the many healthcare services provided by pharmacists.

As part of its Top Workplaces award, ASHP purchased a digital ad package in The Washington Post that guarantees more than 800,000 reader views from various ad appearances in online articles and email newsletters. The ads began on June 17 and will run through August 17. The first two ads (pictured below) link to the “Safe Medication Use at a Glance” infographic, and the third ad links to ASHP’s “Who’s the Medication Expert in the White Coat?” video.
 
 
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