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AMA Going Digital on Physician Credentials

Katherine M. Bennett

Do your patients always know whom they are talking to when online for a physician consult? Do you?

To ensure that pharmacists, other health care professionals, and consumers can trust as genuine the medical advice they receive from Internet doctors, the American Medical Association (AMA) is teaming up with computer-chip manufacturer Intel Corporation to create a "digital credential" for physicians. The credential, which puts an electronic stamp on all Internet e-mail messages and attached files sent by a physician enrolled in the program, uses Intel software and AMA's database of physicians. For more information, go to